Global Luxury

The Coldwell Banker Global Luxury® program sets the benchmark for modern luxury real estate marketing, continuing the legacy established 118 years ago.  The essence of this elite program is simple; combine the prestige of the Coldwell Banker® name with the top luxury real estate masters and the reach of a robust international network in 40 countries and territories.  The result is an unparalleled fusion of leadership and experience in one program.

MODERN MARKETING MASTERS.

How do you stir the senses and inspire the minds of the world’s most discerning clients?

Innovation. The Coldwell Banker legacy in luxury traces the evolution of the modern affluent client, leading the future of luxury real estate marketing from a time when motion picture was the new technology of the day, to the dawn of video, and on to the new horizons of virtual reality today. With an eye towards the future, the Coldwell Banker Global Luxury program continues to establish a new standard for how the world’s finest properties are bought and sold.

POWER. PRESTIGE. EXCELLENCE

Coldwell Banker affiliated agents and teams:

  • Handled an average of over $200 million in daily luxury sales*
  • Represented affluent clients in the sale of almost 39,339 $1 million+ properties*
  • Attained a $1.9 million average sales price in 2023 for $1 million+ homes*


*Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2023. USD$. Total volume calculated by multiplying the number of buyer and/or seller sides by sales price.